Email Marketing

Tips for Creating E-Mail Marketing Message!

Part of our continuing series on email marketing.

Clinique Uses E-Mail Questionnaires to Reach Consumers

E-Mail Marketing: The Good, the Bad and the Ugly (part of our continuing series)

After Direct Postal Mail Fails, Perseus Turns to Opt-in E-Mail Service

E-Mail Marketing: The Good, the Bad and the Ugly - part of our continuing series.

Email Marketing Spam: You're in Trouble: They Think You're a Spammer!

Part of our continuing series on using email to market your business.

Successful E-Mail Marketing Efforts: The Basics

Companies often ask questions like "Can you get me a list of e-mail addresses of real estate agencies in the Cleveland area?" In almost every case, this is the wrong question to ask.

E-mail Newsletter Case Study: Direct-sell E-mails

E-Mail Marketing: The Good, the Bad and the Ugly - part of our continuing series.

Use Email Discussion Lists to Get Your Message Out!

Because of spamming, online discussions have moved away from the Usenet newsgroups to moderated e-mail-based lists. There are now hundreds of thousands of e-mail discussion groups ranging in size from a few dozen to tens of thousands of members.

Email Marketing Case Study: Increase Profits with Targeted Emails

E-Mail Marketing: The Good, the Bad and the Ugly (part of our regular series)

Building Consumer Trust Through Direct E-Mail Campaigns

E-commerce is exploding around the world, but one vital barrier is keeping it from reaching its full potential: the barrier of trust.

Entice Consumers With Weekly Free E-Mail Newsletters!

Part of our series on e-mail marketing: the good, the bad and the ugly