What is the secret to generating positive media attention? Read this article to learn how you can attract media attention for your business.
Cheap PR is essential for the success and growth of every small business. Learn how to use the media, internet, and even your customers for low cost promotion.
Press releases are more than a way to exchange information; they are a business tool that can further your branding and marketing efforts. Learn how to use press releases to establish credibility for your organization, save time and money, and reach a broader consumer base.
Displaying your small business products or services at a trade show can be very beneficial. However, to reap any benefits from exhibiting at a trade show, there are a few things that you need to know.
Advertising and marketing costs can make up a significant part of your company’s overhead. To be a resourceful, savvy entrepreneur, you should always be on the lookout for ways to increase your revenue, and lower your advertising expenses through the use of free publicity.
As a consultant or small business owner, you know that getting clients is one of the most important aspects of your practice. With a little thought and plenty of postage stamps, you can gain a lot of exposure and credibility without sacrificing limited resources.
For your business to have a continuous inflow of clients, it is essential to have continuous word-of-mouth publicity. This will result in new clients for your small business - and most of these clients will already be convinced to deal with you.
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All stores work hard to reach their desired retail sales levels, customer experience, and brand image. Here are 6 ways to improve efficiency.