Customer Relations

How to Connect with Your Customers

Battle a weak economy and high competition by connecting with your customers. Learn about how you can improve business by effectively connecting with customers and gaining a competitive edge.

Bigger Customers are Not Always Better

Could that major contract be the monumental milestone in your company’s growth? Think again. Read this article to find out why bigger customers are not always better.

5 Ideas to Keep Your Customers Coming Back

Small businesses depend upon the loyalty of regular customers. Using tools like incentive programs, special recognition events and more, you can develop ingenious ways to keep customers coming back.

How to Follow Up with Customers

Most small business owners put more emphasis on getting the sale than after-sales service. After all, if you don’t get the sale, you can’t stay in business. But not having a follow-up plan can be equally damaging. Your reputation and profitability is at stake.

Managing Customer Expectations

Making sales is the primary motive of any business. However, customer relations cannot be neglected if the business is to succeed. Inequities and surprises will interfere with the development of your long-term relationships with customers.