If you have a small business and are on a limited budget, then you need some help promoting your business – without spending a lot of money.
Here are some ways that you can promote your business and save some of your hard-earned cash at the same time!
Make full use of the Internet: Use the tools available on the Internet to get noticed by potential customers. Use powerful search engines such as GoogleBase and Yahoo Local, which will give your business information to customers and are free to use.
Offer e-goodies free to readers: Offer e-books on your products along with helpful free tips to users in exchange for their e-mail addresses. This will enable you to build a database of potential customers.
Remember to stay in touch with your customers by offering them product updates and upgrades on a regular basis.
Write e-articles and blogs: Write articles for sites that offer to display them for free. You can also write and post your own blog. The content should be relevant to your business; doing this will establish your reputation as an expert and increase your business.
You could also become a member of an association or join a group of owners of similar businesses and make speeches and arrange conferences to give you and your business better exposure and publicity.
Publicize your e-mail address: Put your email address on your letterhead, business cards and all correspondence, and keep your website updated and capable of accepting inquiries and orders.
By using these tips for free marketing, your small business will be successful in no time.
