Create Your Website in 4 Easy Steps

Most small businesses can benefit from having a company website. Customers use company websites to research your company, look into your policies and view available products or services.
website cost

A small business website can be a great marketing tool. Developing a website for a small business is not difficult. However, you want to make sure that you do it correctly to reap its maximum benefits.

1. Business Domain Name

When you pick the name of your website you want it to be a reflection of your business, yet creative and strategic all at the same time.

Your business domain name should be something that people can spell and remember. However, it should also have a creative and catchy quality.

Brainstorm possible ideas before you pick a business domain name for your small business website. The domain name should describe your products or services. If you already have a name for your business you may want to consider using your business name for your domain name.

If your business is involved in media, film, art, or graphics, you could consider registering a .media domain and creating an online portfolio to show the world your best work.

Google your domain name to see if anything similar comes up. Additionally, check other companies similar to yours to see what their domain name is.

If you have the business domain name you want, make sure you reserve your domain name even if you are not ready to build your website.

2. Get Website Hosting

To reserve your business domain name, you will need to find a company to host your domain name for you. There are plenty of options for domain name hosting.

You can check with your Internet service provider to see if they offer domain name hosting options or you can use a company like GoDaddy to host your domain name.

However, before you select a hosting company for your small business website, make sure they offer all the services that you need your site to have.

3. Build a Website Plan

Before you start creating your website you should make a plan on paper for your website. Decide what pages you want and how many pages you will need.
Determine what will be on each page.

Figure out if you are going to have an e-commerce site, and how you will set that up through your hosting company. The most important pages for a small business are the home page and the about us page.

Make sure you know what these two pages will entail before you start building your website.

4. Create your Website Using Tools

If you are not a tech savvy individual, you can use tools like Wix or our favorite, WordPress. These are easy tools that will make setting up your site quite fast. If you’d rather outsource it, use a service like Upwork to locate a freelancer who can help.

Many companies have software included in their hosting packages that help walk you through the steps of creating a website.

Having a web presence is an important part of small business success. It is very important to make sure that you take your time developing your website so that it looks professional. Follow the outlined steps and do your market research before creating your website.

With careful planning and decision making you can create a small business domain name and website that enhances your business – and increases your profit margin.

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