Do you have an interest in SEO and would like to help other businesses and bloggers with their websites? This is something that is possible in the 21st century since everybody needs to have a website in order to be found online. You can make it your career by becoming an SEO specialist.
But, where do you start if you want to become an SEO specialist? Do you have to have years of experience in order to start attracting clients? Here is a helpful guide for you.
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Can Anybody Become an SEO Specialist?
Ultimately, the answer to this question is yes. Anybody with knowledge and is interested in SEO is able to become a specialist and offer their expertise to others. That is not to say that it is going to be easy. But, you should not be deterred from the prestige of the title. Click here for a useful roadmap on how you can become an SEO specialist. Joshua George is an SEO expert and can help you if you believe this is a career you want to pursue.
Even if you do not have a lot of experience and have never worked in the industry before, this should not stop you. If you are willing to put in the effort, you can become an SEO specialist.
What Can I Do If I Have No Experience?
It is not going to be the end of the world if you have no experience with SEO. You can still work in the industry with some hard work. Here are some things you can do to gain experience and improve your resume.
Complete SEO Courses
You may already have a good knowledge of search engine optimization. But, before you can take on any clients, they are going to want evidence of this. For many, it is not enough to say you know a lot about SEO. You have to show them.
One way you can do this is by completing SEO sources. You will receive a certificate and this is something that you can mention on your resume and website. What’s more, you can improve your knowledge of SEO at the same time.
There is also a range of certification courses that are going to look good on your resume. Again, this is going to improve your expertise and demonstrate to clients that you have the knowledge they need.
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Offer Free Services
Before a client hires you, they might want to see what you have achieved for previous clients. In other words, they wish to see case studies. This will showcase your expertise in action. Unfortunately, this is not something that you can provide if you are new to offering SEO services.
But, there is one way you can get around this. You can offer free services to people you know. This way, you are going to be able to build up a profile and this can be something that clients can look at.
Therefore, ask friends and family, as well as people they know if they need any SEO services completed. You can showcase your skills and achieve results for them. This will allow you to create reports and show evidence of what you can do when given the chance.
Become an Intern
Sometimes, there can be internships available from SEO agencies. This might be a good opportunity to volunteer and learn, as well as gain some experience. You will be able to put this on your resume and it can be impressive for clients.
Keep Up-To-Date
Remember that to be a true SEO specialist, you have to be constantly educating yourself on algorithm updates and changes in the industry. This is going to allow you to provide the best SEO services to your clients.
You can keep up-to-date with the latest changes and developments online, such as reading SEO blogs and following other experts. You can also sign up for newsletters too. This will allow you to receive news in your inbox that you can read every day.
Practice Communication
When you have clients, some of your work is going to be communicating with them. In other words, you will have to explain some elements of your SEO strategy and the results to keep them in the loop. You can have all of the knowledge in the world about SEO, but if you are not able to communicate with them, clients are not going to have a good relationship with you.
