Marketing

Customer Profiling & Consumer Marketing Tips

Profiling your customers can help you identify ways to increase sales.

Think Before You Leap - Assessing Your Marketing Strategy for Returns

It is very important to develop a fool-proof marketing plan before implementing it. Not doing so can lead to poor returns.

How to Use Pinterest for Marketing Your Business

It's hard to ignore the importance of social media in today's marketing mix. Find out if the latest craze, Pinterest, is an effective marketing tool for your business.

Top 10 Small Business Marketing Tips

If you are a small business, you should be using several marketing approaches that will get potential customers to notice your company. Here are the top ten small business marketing tips that will help you promote your company's products or services.

10 Easy and Cost effective Ways to Brand Your Small Business

Branding and brand identity are important aspects of marketing. Here are 10 simple and low-cost ways to do it.

Building a Successful Affiliate Program for Your Small Business

Online marketing is convenient and affordable, but business owners may not be able to allocate enough time for it. This is where affiliate marketing comes in.

8 Easy Steps to Present a Winning Webinar

Learn 8 simple ways you can create a winning webinar to deliver to your clients and prospective customers

Product Marketing: Getting Your Small Business Product on Big Box Shelves

If you think you want to increase your small business' product distribution to major retailers, read this to find out how you can increase your chances.

How to Assemble Your Social Media Dream Team

Your social media playbook is only as effective as the team you assemble. Use the following tips to build your social media team.

Restaurant Industry: 7 Tips to Improve Your Food Cart Marketing Strategy

The food cart industry has exploded with popularity. Learn how you can improve your food cart sales with the right marketing strategy.