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Why You Should Hire a Marketing Consultant

With the tremendous power of digital marketing, companies large and small are allocating more of their budget to marketing consultants to grow faster.

Easy Ways to Create Videos for Content Marketing

Videos are one of the best types of content to create for content marketing. Here are a few easy ways to create videos for your content marketing.

Fintech Startup Formula: 6 Ways to Write Content for Conversions

There are many opinions on how to create compelling sales copy. Use these 6 tested and proven ideas to help you write captivating text. 

What to Do When a Prospect Isn’t Ready to Buy Your...

It happens to everyone: you meet someone who could be a prospect for your services, but they’re not ready to buy - at least not yet. Here's what to do.

How to Write Business Case Studies – Examples and Format

Business case studies can help you sell your services to prospects. Here's how to write a case study. Use this business case study example to make your own.

How to Choose the Best Format for Marketing Videos

Marketing videos are an excellent way to promote your company's message. Here's how to choose the best format to maximize your results.

4 Steps to Take a Prospect from Request a Demo to...

If you sell a product that requires a demo before purchase, use these detailed steps to lead a prospect from "Request a demo" to "Schedule a demo" quickly.

How to Compose a Successful Blog Post

These elements are essential to compose a successful blog post. Include them in your articles to increase your readership.

Crafting an Effective Remarketing Campaign

Remarketing campaigns help you stay in front of prospects as they browse the web. This increases the chances they'll buy from you. Here's how to do it.

Easy Business Conversation Starters That Won’t Make You Feel Awkward

Use these easy business conversation starters to build rapport at business networking events. Break the ice and create stronger bonds with these phrases.