As a small business, you might be tempted to think that the bigger your email list size, the better your chances of getting more business with email marketing. The truth: your email list size is nowhere near as important as email list engagement. Here are two examples of big and small email list sizes and the results.
Email newsletter benefits include getting repeat website visitors, building mindshare, and spreading the word about your expertise. Even if you have great content and lots
Removing inactive email subscribers from your marketing lists will improve the effectiveness of your email marketing campaigns. Inactive subscribers reduce open rates and increase spam complaints. Read how and when to purge your inactive list members so that you increase your list’s performance.
Many restaurant marketing ideas revolve around creative emails with coupon offers. Here’s a restaurant email marketing campaign by Eat24 that is fun to read and encourages readers to take action.
Here are 7 good opening sentences for your MSP marketing campaigns that include call-to-action text. Copy/paste them to start more sales conversations. Use these sentences as guidelines to create your own strong opening lines for your campaigns.
Business email marketing can increase your profits quickly. These email marketing tips show you exactly what to do (#6 will surprise you).
We analyzed good email blast examples and uncovered many useful tips that can help you improve your email marketing response rates.
If you need to keep customers and prospects interested in your business offerings, sending an email newsletter may be just the trick.
Sending a weekly or monthly enewsletter to the right audience is only an effective tool if the enewsletter succeeds in getting the attention of your target market.
Email marketing continues to bring a high ROI (return on investment) even in tough economic times.